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5 myths about the ageing consumer
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China
Brands failing to connect with ageing consumers in China
Only 8% of people 50+ believed ads are currently “aimed at them”. more…
China’s shrinking working-age population
The number of working-age Chinese shrank in 2012 by a total of 3.45m. more…
How business can benefit from an ageing China
The number of people over 65 years old in China will triple by 2050, here are a few ways businesses will benefit more…
China consumer healthcare worth $60bn by 2020
OTC Western and traditional medicines will hit $22bn in 2017, more…
China’s ageing challenges and opportunities
With China’s enormous and rapidly ageing population there is an urgent need for solutions to accommodate and care for them. By 2030, China will have 340 million people over 60. This figure will be 47 million more than the entire population of the USA in the same year. The social challenges were revealed in a…more
Ageing China – 27 million suffering hearing loss
China has a low (5%) rate of hearing-aid penetration compared to 20% in developed countries. more…
Adult diaper sales exceed baby diapers for the first time
Companies are now rushing to grab a bigger chunk of the estimated 109 trillion yen ($1.4 trillion) that consumers over 60 spent more…
The market for insurers in ageing China – Report
Boston Consulting Group has published an excellent report on the insurance market in China more…
China’s ‘Silver Tsunami’ Begins
Here’s a pretty depressing and alarming story about the state of aged-care facilities in China. more…
Silver ageing market in China worth US$27 billion
China should improve its “silver” industry by enhancing gerontechnology and expanding the market for the elderly more…