Guru advises Korea to build ‘Silver Town’ for Japanese seniors

July 29, 2009 | By Kim Walker

Ohmae Kenichi, better known as “Mr. Strategy,” suggests Korean companies should target senior citizens in Japan who hold large amounts of cash.

He stressed that Korea should strategically nurture medical and tourism industries to attract more older Japanese tourists, recently in a forum organized by the Korea Federation of Small and Medium Business on Jeju island.

As reported in this article in The Korean Times, he commented: “For instance, it could construct a silver town exclusively for Japanese senior citizens on Jeju island, a famous tourist designation among the Japanese. Also, companies here should focus on their core sectors and build up international competitiveness to survive intensifying competition. If they try to diversify into unfamiliar industries, they could jeopardize the whole organization,”